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Odds Bonusser 
| Company | Bonus | Best Feature | Action | ||||
|---|---|---|---|---|---|---|---|
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#1
|
Sports Bonus ⚽
Bet £20 Get £10 |
Best Feature
Excellent App Design
|
New customers only. Sign up using promo code b20g10. Deposit and place a minimum £20 bet with minimum odds of evens (2.00) and receive a £10 free bet upon bet settlement. Free bet expires after 7 days. 18+. GambleAware.org. Full T&Cs apply.
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|
#2
|
Bet £40 Get £20 ⚽
+ 100 Free Spins |
Best Feature
Competitive Price Boosts
|
18+. New customers only. Place a minimum £40 bet on any selection with minimum odds of Evens (2.00) and receive a £20 free bet upon bet settlement and 100 Free Spins on Big Bass Splash. Free bet and free spins expire after 7 days. BeGambleAware.org. T&Cs apply. #ad
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|
#3
|
Sports Bonus ⚽
Bet £10 Get £40 |
Best Feature
Odds Comparison Tool
|
New UK customers only. Min £10 first deposit using Debit Card or Bank Transfer. Place a bet of £10 at min odds of 2.0 and get a £10 Football Bet Builder token upon settlement. A £10 Multiple, £5 Horse Racing Multiple, and £5 Football Bet Builder token after 24 hours. A further £10 Multiple token after 48 hours. Minimum 3 legs. Full T&Cs apply. 18+. BeGambleAware.org.
|
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|
#4
|
Sports Bonus
Bet £50 Get £50 |
Best Feature
Unique Insights Section
|
New customers Only. New customer must place and settle £50 in bets on Matchbook markets only. The must bet on at least 4 different events to qualify. The must place and settle bets at odds of 2.0 or more. Bets can be placed on singles, multiples and Bet Builders. The must place and settle bets before the closing date of the promotion to qualify. s making their first deposit by Skrill, Neteller or PaySafe card will not qualify for this promotion. T's and C's Apply. Be Gamble Aware. 18+
|
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|
#5
|
No Welcome Offer Currently
|
Best Feature
Top Independent Bookie
|
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#6
|
Sports Bonus ⚽
Bet £10 Get £10 + 25 Free Spins |
Best Feature
Best Odds Guaranteed
|
Bet £10 on any sport, min odds 1/1 (2.00). System bets do not count. Free bet will be credited after settlement within 1 hour. Valid for 7 days on bet builders only. 25 free spins will be credited within 72 hours.
|
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|
#7
|
Choose Sports Offer
Bet £10 Get £10 or Casino Bonus 100% up to £100 |
Best Feature
Bet Mentor Feature
|
18+. New customers in the UK only. Min deposit £10. Players must place a £10 bet on sports at min odds of 1/1 to qualify. Free bet expires after 24 hours. Players can choose between sports and casino bonus but cannot redeem both,
|
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|
#8
|
Sports Bonus ⚽
Bet £10 Get £30 |
Best Feature
Promo Heavy
|
New Players Only. Min £10 qualifying bets, stake not returned. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from issue. Withdrawal requests voids all active/pending bonuses. Excluded Skrill deposits. T&Cs apply.
|
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|
#9
|
100% up to £50
|
Best Feature
Highly-Competitive Odds
|
New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+
|
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|
#10
|
Sports Bonus ⚽
Bet £20 Get £20 |
Best Feature
Strong Enhanced Specials
|
New customers only. To qualify for free bets, the new must place and settle £20 on easyBet markets. The must bet on at least 2 different events to qualify. The must place and settle bets at odds of 2.0 or more. An event is classed as two different sporting events. Bets can be placed on singles, multiples and Bet Builders. The must place and settle bets before the closing date of the promotion to qualify. T’s and C’s Apply. Be Gamble Aware. #AD
|
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|
#11
|
Sports Bonus ⚽
Bet £10 Get £30 |
Best Feature
Internationally Reputed Brand
|
18+ New Customers Only. Opt in and bet £10 on sports (odds 1/1+) within 3 days of g up. Get 3x£10 Free Bets for set markets (odds 1/1+) which expire in 5 days. T&Cs apply. GambleAware.org | Please gamble responsibly
|
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|
#12
|
Sports Bonus ⚽
Bet £10 Get £30 |
Best Feature
Esports Specialists
|
New Players Only. Minimum stake £ 30, minimum odds 1.5, stake not returned. 1X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: £200. Withdrawal requests void all active/pending bonuses. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits.Full apply.
|
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|
#13
|
Top Odds on Welsh Football, Rugby & Racing
|
Best Feature
The Bookmaker Of Wales
|
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|
#14
|
Up to £100 Winnings Boost on your First Acca
|
Best Feature
Trader Chat Feature
|
Applies to new UK/IRE customers who sign up with promo code AKACCA100. Place your first bet as a multiple (minimum 3 selections) and AK Bets will boost the profit gained on that initial bet by 25% in the form of a Free Bet up to a value of £100. 18+ | GambleAware.org"
|
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|
#15
|
Sports Bonus ⚽
Bet £20 Get £20 + Up To 15% Daily Profit Boost |
Best Feature
Copy Betting System
|
Full T&Cs apply. New UK customers only. The qualifying bet should be either a Single or Acca (2+ selections) bet, start at £20, have 1.9 or greater odds and must be settled within 7 days of opt-in. The Free bet include: 1 x £20 Free bet any Live or Pre-Match event. Max payout – £500. 7-day expiry. To unlock the offer, complete the first deposit via the banking app secured by Truelayer. Profit boost: One boost per day; claim required. 1 day to claim (by 23:59 UTC+3). Max stake £30. Single bets only. No Free Bets. Profit Boost valid for 24 hrs. Max payout £1,000. Credited within 24 hrs. 18+. BeGambleAware.com
|
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|
#16
|
Bet £10 get £15 Free Bet
|
Best Feature
Niche Sports Coverage
|
18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £15 bonus, valid for 14 days, bets must be placed at a min. odds of 1/1 (2.00) or greater and be settled within 14 days of placement. System bets no eligible. Full T&Cs apply.
|
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|
#17
|
No Bonus Available
|
Best Feature
Fun Golf Betting Experience
|
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|
#18
|
Sports Bonus
Bet £20 Get £30 |
Best Feature
Strong Variety
|
New Players Only. Min £20 qualifying bets, stake not returned. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Full Apply.
|
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|
#19
|
100% up to £123 Casino Bonus
+ up to 50% acca boost on football |
Best Feature
Strong Tennis Section
|
18+, UK Customers only |Welcome bonus for a new players only | Maximum bonus is 100% up to £123 | Min deposit is £10 | No max cash out | Wagering is 50x bonus | Maximum bet while playing with a bonus is £5 | Eligibility is restricted for a suspected abuse | Skrill and Neteller deposits excluded.
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|
#20
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Bet £20 Get a £30 Free Bet
|
Best Feature
Varied Market Coverage
|
New Players Only. Minimum stake $/€/£ 20, minimum odds 1.5, stake not returned. 1X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: $/£/€ 200. Excluded Skrill deposits. Withdrawal requests voids all active/pending bonuses. Full apply.
|
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The Best Small Betting Sites
Some of you may have flicked through that list above and seen some bookies that you wouldn't consider 'small'.
But here at mybettingsites.horsewinners.net, we believe they still fit the bill as underdogs compared to the biggest names in the industry. These are the sites that might not have the same name recognition as the heavyweights - but they're the ones we think are well worth your time.
This guide is all about giving these lesser-known gems their moment in the spotlight. Each one brings something special and unique to the table, and who knows? You might just find your new favourite bookie among them!
What Makes A Small Betting Site?
We're all familiar with the big betting brands and their glitzy TV ads with superstar ambassadors.
But beyond the bright lights and big budgets lies a whole other world of lesser-known bookies - full of character, charm and often a few surprises of their own.
Here's what makes them special and worth considering:
- Licensing & Safety 🔐
-
The UK betting scene is one of the most regulated markets in the world but ALWAYS check to make sure the site is licensed by a reputable authority like the UKGC or MGA.
- Customer 💬
-
Having a fast and friendly system is imperative when picking a betting site. You don't want to be left frantically looking for an impossible-to-find email!
- Personal Touch 👌
-
Part of the reason you might be looking for a more niche sportsbook is to get away from the big crowd. Some of the smaller sites might have a friendly community vibe that makes you feel like a valued player.
- Innovative Features 💎
-
Smaller sites are always looking for ways to stand out from the crowd, and that means plenty of creative and innovative features you won't always find with the bigger operators. They might not all be winners, but at least one is bound to catch your eye!
- Bigger Bonuses 🎁
-
How do new shops attract new customers? They display a host of enticing offers and betting sites are no different! Generous bonuses and creative promotions are regularly available.
The Top Small Betting Sites - Our Picks
Below we've listed what we reckon are the best small betting sites in the UK right now.
We've looked at a whole range of of factors to rank them - everything from bonuses an features to experience and trustworthiness. But - the best site for you might be different depending on what you're looking for.
Our main hope is that this list helps you find a bookie you might not have considered before - and maybe even find a new favourite.
- NRG Bet - A rising star on the betting scene
- Priced Up - One of the best platforms to use on the market
- SBK - Market-leading offer
- Matchbook - Battling with the best for dual platforms
- Star Sports - A premier luxury bookie offering something different
NRG Bet may not be a household name yet, but don't let that put you off. This lesser-known gem has entered the UK betting scene with a bang and plenty to offer, including a sleek interface and focus on competitive odds. Customers also get enhanced value on a daily basis through their price boosts, particularly in football and horse racing.
The easy-to-use site feels like a hidden find - exactly the kind of place we love to shout about!
UKGC Licence Number: 63635
| Reputation 📈 | ★★★☆☆ (3/5) |
| Customer 📞 | ★★★★☆ (4/5) |
| Payment Options 💳 | ★★★☆☆ (3/5) |
| Mobile App 📱 | ★★★★☆ (4/5) |
| Betting Features 💎 | ★★★★☆ (4/5) |
| Odds Comparison 📊 | ★★★★☆ (4/5) |
PricedUp isn't splashed over billboards or TV ads, but it's building an online reputation among savvy punters. They offer great odds and even better incentives for returning customers with a generous reward scheme.
Their customer is also top notch - something not to be sniffed at!
UKGC Licence Number: 1776
| Reputation 📈 | ★★★☆☆ (3/5) |
| Customer 📞 | ★★★★☆ (4/5) |
| Payment Options 💳 | ★★★☆☆ (3/5) |
| Mobile App 📱 | ★★★☆☆ (3/5) |
| Betting Features 💎 | ★★★★☆ (4/5) |
| Odds Comparison 📊 | ★★★★☆ (4/5) |
SBK has attempted to go where no other betting site has gone before with their sportsbook exclusively available as a mobile app. Their innovative approach has allowed them to streamline a top quality product with an impressive live odds comparison tool.
Lesser-known betting sites love to innovate and SBK does that better than most!
UKGC Licence Number: 39173
| Reputation 📈 | ★★★★☆ (4/5) |
| Customer 📞 | ★★★★☆ (4/5) |
| Payment Options 💳 | ★★★★☆ (4/5) |
| Mobile App 📱 | ★★★★★ (5/5) |
| Betting Features 💎 | ★★★☆☆ (3/5) |
| Odds Comparison 📊 | ★★★☆☆ (3/5) |
While there are bigger names in exchange betting, Matchbook is stepping up to the plate toe-to-toe a cracking dual platform to rival that giants. Flicking from an exchange to fixed odds can sometimes by tricky, but Matchbook makes it feel effortless.
Exchange betting isn't for everybody, but if you've got some experience under your belt then Matchbook is definitely worth a look!
UKGC Licence Number: 39504
| Reputation 📈 | ★★★☆☆ (3/5) |
| Customer 📞 | ★★★★☆ (4/5) |
| Payment Options 💳 | ★★★★☆ (4/5) |
| Mobile App 📱 | ★★★★☆ (4/5) |
| Betting Features 💎 | ★★★☆☆ (3/5) |
| Odds Comparison 📊 | ★★★★★ (5/5) |
Star Sports has been quietly serving up top-notch betting experiences for years, even if they're not on everyone's radar yet. That needs to change as they offer a boutique betting experience that combines old-school customer service with modern features like bet builders and in-play betting.
As one of the top Independent bookies in the country, Star Sports goes the extra mile to make every punter feel like a VIP.
UKGC Licence number: 9177
| Reputation 📈 | ★★★☆☆ (3/5) |
| Customer 📞 | ★★★★☆ (4/5) |
| Payment Options 💳 | ★★★☆☆ (3/5) |
| Mobile App 📱 | ★★★★☆ (4/5) |
| Betting Features 💎 | ★★★★☆ (4/5) |
| Odds Comparison 📊 | ★★★★★ (4/5) |
Tips For Choosing A Small Betting Site
We know that those betting sites that are plastered over TV with celebrities and sports stars can seem more of a safe bet given their reputation in the field and it's only natural to second guess a name you don't recognise whether it's safe or as reliable.
But sometimes, these lesser-known bookies can surprise you with better odds, unique features and a more personal customer system. With the help of the team at mybettingsites.horsewinners.net, we're hopeful we can give you all the knowledge you need to take that leap of faith to uncover some hidden gems.
Here are some top tips to help you pick a betting site that you're not too familiar with to ensure you can decide with confidence! ⚡️
| 🔎 | Check the License: Make sure the site is licensed by a reputable authority like the UK Gambling Commission. |
| 🛡️ | Look at Security and Data Protection: SSL encryption and strong data policies are a must for your safety. |
| 📈 | Compare the Odds: Smaller sites often offer better odds or price boosts—compare them to the big guys. |
| 🎁 | Assess Bonuses and Promotions: Always read the fine print to ensure the bonuses are actually worth claiming. |
| 💬 | Check for Responsive Customer : Test live chat or email to ensure you can get help quickly if needed. |
| 📱 | Evaluate the Mobile Experience: Make sure the app or mobile site is smooth and stable, especially for in-play betting. |
| 🏇 | Explore Sports and Market Coverage: Ensure they cover the sports and events you’re interested in betting on. |
| 🏦 | Look at Payment Options: Check deposits and withdrawals, plus any potential fees—convenience matters! |
| ⚡ | Test the Speed and Reliability: A site should load fast and stay stable, especially during peak times. |
| ⭐ | Read Real Reviews: Genuine reviews can give you insight into the true experience of other bettors. |
Editor's Pick
CopyBet -
CopyBet only just misses out on the top five but that doesn't mean we think any less of the site!
Their innovative copy betting system lets you mirror the bets of top-performing tipsters on a well-crafted platform that is easy to use, making it simple for casual punters to follow in the footsteps of the seasoned bettors.
That's not all! CopyBet also has built a reputation for offering one of the largest sportsbooks around with strong markets available for esports bettors.
✅ Massive market coverage
✅ Innovative copy betting system
✅ Stands out from the crowd
Full T&Cs apply. New UK customers only. The qualifying bet should be either a Single or Acca (2+ selections) bet, start at £20, have 1.9 or greater odds and must be settled within 7 days of opt-in. The Free bet include: 1 x £20 Free bet any Live or Pre-Match event. Max payout – £500. 7-day expiry. To unlock the offer, complete the first deposit via the banking app secured by Truelayer. Profit boost: One boost per day; claim required. 1 day to claim (by 23:59 UTC+3). Max stake £30. Single bets only. No Free Bets. Profit Boost valid for 24 hrs. Max payout £1,000. Credited within 24 hrs. 18+. BeGambleAware.com
"There's truly nothing like CopyBet out there, and that's what I love most about it. The unique platform makes betting feel like a whole new adventure, unlike anything else on the market. Plus, with their incredible market coverage, the possibilities of exploring different betting angles are practically endless."
Pros & Cons Of Small Betting Sites
We're very much champions of the underdog at mybettingsites.horsewinners.net but - just like the bigger operators - there are also a few things to consider that might make you look elsewhere.
There is plenty of excitement and fresh features on offer with small betting sites, but there are also potential limitations in payment options or brand recognition.
Weighing up the pros and cons will help you decide whether a lesser-known bookie is right for you. Lets take a closer look at what might impact your decision:
🌟 Pros
- Personalised Service: Smaller sites often treat customers like VIPs, with fast, friendly, and tailored .
- Innovative Features: Many small bookies introduce unique tools like copy betting, custom markets, or creative bet builders.
- Better Odds and Promotions: To compete with bigger brands, small sites frequently offer enhanced odds and generous promos.
- Niche Market Coverage: Find bets on local leagues, niche sports, and unique events you won’t see on the big sites.
⚠️ Cons
- Less Brand Recognition: Smaller names may not have the same trust factor as big, household brands.
- Fewer Payment Methods: Some small sites might have limited deposit or withdrawal options compared to bigger platforms.
- Potential Limited Features: While innovative, some small sites might lack features like live streaming or advanced analytics tools.
FAQs
Put simply, small betting sites are operators that don't necessarily have the same brand recognition as the big names. They often focus on niche markets, offer unique features and provide a more personalised betting experience.
Yes - provided they are licensed by a reputable authority like the UK Gambling Commission. Always check for licensing details and read reviews before g up.
Absolutely! In fact, many small betting sites offer more generous bonuses and promotions to try and stand out from the crowd.
Most of the time, yes! Independent bookies will naturally have a more personalised and responsive customer service compared to the big brands.
This can be one downside to betting with smaller betting sites as they may have fewer options than the bigger names. But they usually offer popular payment methods such as debit cards and bank transfers at the bare minimum.
This is where picking a small betting site can be fun and more tailored to your own needs. Many sites try to specialise in specific niches with a wide range of sports and markets. Test out a few to see which one fits you best!
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